The Benefits of Installing a Fast Charger in Your Business in 2025

Start 2025 off on the right foot and increase customer loyalty, improve employee satisfaction and enhance your businesses sustainability profile. If you’re looking to improve your business for 2025, now’s the time to start. Continue reading to discover how installing a fast EV charger can boost your business in many ways.

Boost Customer Loyalty and Attract New Clients 

EV drivers are constantly looking for convenient locations to charge their vehicle quickly, around where they live, work, or at their favourite coffee shop. Most often accessible public EV charging stations are AC (alternate current) chargers, which can take up to 6-8 hours for a full charge. In this case fast chargers refer to commercial or DC (Direct Current) chargers which are 30kW and above. These chargers typically charge a vehicle from 10% – 80% in less than 2 hours. With higher powered chargers, completing a full recharge in less than 30 minutes. By providing fast charging, businesses may see an increase in customer returns.

This extra downtime while a vehicle charges may increase the chances of the driver looking around at nearby businesses, potentially doing some extra shopping. Businesses who provide EV chargers are likely to see an increase in customers while they charge, increasing the revenue for your business and others nearby.

Enhance Your Sustainability Profile 

Nowadays customers are more conscious of the businesses they buy from and the practices they engage in. Eco-conscious customers tend to look for eco-conscious businesses. Installing fast chargers within your business can encourage the switch to electric vehicles and promote the business as a sustainable company, thus enhancing it’s brand image. Sooner or later EV charging will be everywhere but at this point it can be hard to find, get ahead of the curve and boost your sustainability profile before the rest.

Improve Employee Satisfaction and Retention

For businesses with employees who drive EVs it may be worthwhile installing an EV fast charger within your business. Allowing employees to recharge their vehicle while at work will improve their satisfaction levels and encourage them to charge at their workplace for free. If businesses are struggling to get their employees to stop working from home, this may be an enticing offer which can get them back into the office.

Increased Revenue Opportunities 

Installing an EV charger at your business allows you to decide whether you wish to charge customers for their charging or provide it for free.

Charging customers a fee when they recharge creates additional revenue for the business. On the other hand, providing free charging or only allowing them to charge in transactional circumstances (e.g. a cafe may provide free charging to individuals who have spent $20) will entice customers to return and increase their customer loyalty.

Future-proof your business for technological advancements

Before installing an EV fast charger it is important to ensure it is suitable for upcoming technological advancements. Selecting chargers that are equipped with advanced hardware such as three-phased power capability and intelligent load management software ensures scalability and helps to reduce operational costs over time. Additionally, adding a nayax credit card payment system to your charger allows you to choose between providing free charging or charging a fee. This flexibility allows you to adjust your model as customer demand or market trends change.

Investing in an EV fast charger in 2025 is beneficial in many ways, from increased revenue to added convenience for employees, investing in EV infrastructure positions your business as a leader in the sustainability sector. EV adoption is only accelerating and the demand for charging is only growing. Get ahead of the competition and install a fast charger for your 2025 new year.

Sales@ocularcharging.com.au

1300 912 650